Things To Know About Mossimo Giannulli’s Family, Cheating Controversy and Clothing Company

Mossimo Giannulli entered the fashion industry and made a big name for himself when he created his eponymous fashion brand Mossimo in 1986. The company grew to be pretty large, cementing Giannulli’s name as a very successful fashion designer before he let go of the company. What many don’t know is that the fashion designer was actually born Massimo Giannulli. At the suggestion of his first-grade teacher, he changed it to Mossimo as that was easier to pronounce. He didn’t initially start down the path of a fashion designer, instead studying business and architecture at the University of Southern California. However, after his third year in 1987, he dropped out to focus wholly on his business.

What We Know About Mossimo Giannulli’s Family

Mossimo Giannulli was born to parents Nancy and Gene on June 4, 1963. Thanks to his parents’ lineage, he is of Italian descent. The designer has kept details of his birth family from the public, so it’s not quite known if he has siblings or not. Mossimo has been married twice. His first marriage lasted for five years before they had a divorce. Before the split, the couple was blessed with a son they named Gianni. Beyond that, other details about Mossimo Giannulli’s first marriage have been kept away from the public eye.

Mossimo Giannulli is married to his second wife Lori Loughlin. Lori is an American actress best known for her role as Rebecca Donaldson-Katsopolis on ABC’s TV sitcom Full House, which ran from 1988 – 1995. She reprised the role in the Netflix sequel series Fuller House, which ran from 2016 – 2019. The fashion designer met the actress and model at a Los Angeles restaurant in 1995. The two were immediately enamored to each other. At the time of their meeting, Lori was still married to investment banker Michael R. Burns. They got married in 1989. While there were no issues with the marriage, Lori believed that Michael wasn’t the person she was meant to spend the rest of her life with. After seven years of marriage, the couple got a divorce.

With the relationship going strong, Giannulli popped the question to Lori with a diamond engagement ring. This made the couple officially engaged in 1996. On Thanksgiving 1997, after talks about having a wedding without too much fuss, the duo eloped and got married, with only a close friend and a minister present.

Together, Mossimo and Lori have two children; daughters Isabella Rose and Olivia Jade. She is also the stepmother to Mossimo’s son, Gianni. Fashion trendy people will recognize Olivia from her beauty tips YouTube channel as well as her Instagram. She’s quite popular and has over a million subscribers on her YouTube channel and over a million Instagram followers.

Interesting Facts About Mossimo’s Clothing Company

Mossimo Giannulli founded his American clothing company Mossimo in 1986. The mid-range fashion brand focuses on youth and teen clothing like jackets, underwear, accessories, and so on. In his first year of business, Giannulli made a gross profit of $1 million. His business grew in leaps, with his gross climbing up to $4 million the following year.

With business going good, Giannulli expanded his company to include sweatshirts and sweaters. He later expanded some more to include women’s clothing and accessories. With less than a decade in the fashion industry, Mossimo grew into a multimillion-dollar brand. In 2006, Mossimo Giannulli sold his company to Iconix Brand Group. The designer is estimated to be worth $50 million thanks to his business.

What was the Cheating Scandal About?

Mossimo Giannulli
Mossimo and wife Lori

A conspiracy was uncovered in 2019 that affected several top American universities. Nicknamed Operation Varsity Blues, it uncovered illegal tampering and influencing of undergraduate admissions at these schools. Federal prosecutors uncovered a college-admission scheme that including the bribing of exam administrators to allow cheating on entrance exams, bribing of coaches and administrators of top universities to take unqualified applicants as elite recruits, and using NGOs to launder the bribery payments. Documents released on March 2019 showed the whole scheme was being orchestrated by William Rick Singer, a Newport Beach, California resident.

Mossimo Giannulli and Lori Loughlin were both arrested on March 12, 2019, in connection with the cheating scandal regarding their daughters Isabel and Olivia. The parents were charged with conspiracy to commit honest services fraud and mail fraud. Giannulli and his wife were among the 50 people arrested for being involved in the scheme. The case against them was that they paid $500,000 as a disguised donation to the Key Worldwide Foundation to facilitate the University of Southern California admitting Isabel and Olivia as part of the school’s women’s rowing team.

Mossimo Giannulli and his wife surrendered to authorities on March 13, 2019, and they were both released on $1 million bail condition. On April 9, 2019, the couple was also charged with conspiracy to commit money laundering. However, they have pled not guilty to all the charges brought against them.


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